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Digital marketing executive
Job type: Full-time
Location: Work From Home
Job Summary:
• Develop and implement digital marketing strategies across various channels including social media, email, SEO, and PPC.
• Analyse & create marketing campaigns, paid ads and make data-driven decisions to optimise ROI.
• Monitor and track website traffic, user behaviour, and engagement using web analytics tools.
• Plan and execute digital marketing campaigns to generate leads and increase brand awareness. • Collaborate with cross-functional teams to ensure consistent messaging across all marketing channels.
• Create compelling content for digital marketing campaigns, including blog posts, social media updates, and email newsletters.
• Manage and grow social media presence across multiple platforms, including Facebook, Twitter, Instagram, and youtube, linkedin.
• Research and stay up-to-date on industry trends and best practices in digital marketing.
• Develop and maintain relationships with key influencers and media outlets to increase brand exposure.
• Monitor and manage online reviews and reputation management.
• Continuously test and optimize digital marketing campaigns to improve performance.
• Provide regular reporting on the effectiveness of digital marketing campaigns to management.